Built for Shopify (BFS) is one of the most talked-about programs in the app ecosystem — but is it worth it? In this honest panel discussion, Jordan Graham (Mantle) sits down with Trudy McNabb (Design Packs), Shashank Agrawal (StarApps Studio), and Daniel Patricio (Abra) to talk through the highs, lows, and real impact of chasing the BFS badge. They unpack what it takes to get through the review process, whether the results justify the effort, and how app teams can make smart decisions about prioritizing Shopify’s standards versus their own product and merchant needs. Whether you’re deep in the BFS process or just considering it, this panel offers a grounded, firsthand perspective from every angle.