Reports and analytics

The insights you need. Right out of the box.

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Monthly recurring revenue

Deep insights into your MRR, including new MRR, re-activation, expansion, contraction, cancellation, and more.

Deep insights into your MRR, including new MRR, re-activation, expansion, contraction, cancellation, and more.

Churn

See how much revenue you're losing to churn and understand how your churn rate is changing over time.

See how much revenue you're losing to churn and understand how your churn rate is changing over time.

Trials

View trial conversion rate, how many trials have recently converted to paid, and how many were canceled.

View trial conversion rate, how many trials have recently converted to paid, and how many were canceled.

Retention

Understand how many customers are staying with your app, and how much revenue you're retaining.

Understand how many customers are staying with your app, and how much revenue you're retaining.

Funnels

See how customers are going through your funnel, from your app listing all the way to plan selection.

See how customers are going through your funnel, from your app listing all the way to plan selection.

Payouts

View detailed payout statements to understand exactly how much you're getting paid and when.

View detailed payout statements to understand exactly how much you're getting paid and when.

Uninstall reasons

Gain valuable insight into why customers are uninstalling your app so you can prevent future churn.

Gain valuable insight into why customers are uninstalling your app so you can prevent future churn.

Usage events

Track how your customers are using your app through usage events. Define custom events to track what matters most to you.

Track how your customers are using your app through usage events. Define custom events to track what matters most to you.

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