Max Rolon (Domaine) opens the playbook on what it really takes to scale after a major merger — from emotional transition to operational overhaul. In this talk, Max walks through the 20-month journey of merging two top-tier Shopify agencies into one, navigating everything from tool stacks and HR normalization to team dynamics and cultural preservation. If you’re anticipating growth (or already in it), this one’s a must-watch.