Docs Email Design your email

Design your email

Once your domain and sender are ready, you can start creating your email. Just click Add email to get started:

Create an email

When setting up your email, you’ll need to fill out the following:

FieldDescription
Email nameA name for internal reference
Associated appLink the email to an app (optional but helps with organization and reporting)
SenderThe email address you’ll use to send the email
RecipientsChoose who gets the email based on different conditions:
App events: installs, uninstalls, etc.
Customer info: email, tags, lifetime value (LTV), and more
Subscription details: status, plan, amount, and other subscription data
Segments: use pre-defined segments from your customer view (In the image, we’re using a segment called “Trials”)
Sending scheduleDecide whether to send manually, set it up to send automatically based on triggers (like an app install, uninstall, review, or subscription change), or trigger it as part of a flow.
Unsubscribe groupSelect the appropriate unsubscribe group for this email

After setting up the email details, click Continue to start designing your email’s look and feel.

Email preview

Mantle gives you the ability to create and edit your emails the way you’d like to.

  • Use Mantle’s easy to use drag and drop editor to add sections and create your email from scratch.
  • Add your own emails by dropping in your own HTML and CSS.
  • Create email templates called Layouts that will save

Layouts

Create reusable layouts for your emails (totally optional!) - Just design a base layout with your branding, go-to links, and other stuff you use all the time.

Save it as a layout, and you’re set - for each new campaign, you can start with your saved layout and just add the unique bits.

It’s a great way to keep your emails looking consistent without starting from scratch every time, but you can always create emails from scratch if you prefer.

To create a layout:

  1. Navigate to Email in the main menu
  2. Select Layouts from the dropdown
  3. Click Add layout

The highlighted area in your layout shows where your dynamic content will appear. When you create an email using a layout, any content you create - whether using the rich text editor, email editor, or custom HTML - will automatically populate in this section.

This makes it easy to maintain consistent branding while customizing the main content for each campaign.

Email layout

Ready to use your layout? Just pick it when creating your email, and your content will automatically pop into the dynamic content section:

Email layout with dynamic content

Adding and customizing content

Mantle’s email builder gives you powerful tools for creating stunning marketing emails quickly. Whether you start with a beautiful template or build from scratch, you can combine various content blocks and personalize your message with custom images, text, and branding.

Template gallery

Click on the email preview to open the email editor, where you can customize your message and make it uniquely yours:

Email editor

Adding blocks

Mantle’s email editor offers a diverse range of content blocks to help you create engaging and visually appealing emails. From simple text and image blocks to more complex layouts with logos, CTAs, and social icons, you have all the tools you need to craft professional-looking emails that match your brand.

Add blocks from the quick block viewer, or click View all to explore the full range of options.

Add blocks

To edit the block you’ve added, click Edit on the block itself:

Edit block content button

And you’ll have a list of settings to edit the content:

Edit block content

Once blocks are added, simply click into the block to edit visual settings and add content:

Add content to email editor

You can modify any part of your content and incorporate liquid variables to create dynamic, personalized emails:

Add liquid variables to your email

Conditional blocks

Want to make a block show up only sometimes? Here’s how:

  1. Add the block you want to your email
  2. Click Edit on the block
  3. Click the Show block conditionally button:
Show block conditionally button
  1. Pick the conditions that decide when the block shows up
Block visibility conditions

For example, you could create a block containing a specific discount code that only appears for a targeted segment of customers.

Moving, hiding & inspecting elements

Our editor features a built-in inspector mode, allowing you to click on any element to view and edit its properties:

Email editor inspector

At any point, you can change the view of your email to see how it would look on desktop, tablet and mobile devices:

Email editor mobile toggle

As well as change the order and visibility of elements:

Move and hide elements

Next: Send your email